I asked my 9-year old daughter Amor what was the best thing that she liked about our recent trip to Kuala Lumpur, Malaysia, and she said, “the television!” You see, we have not had any television at home since my family relocated to Singapore 4 years ago. My wife Chris and I intentionally did this because we wanted our special-needs twins to focus on social interaction with people versus staring at the flat screen all day long. We have learned that if we wanted extreme results, we had to make extreme changes for some period of time. Having no television is one of them. Putting our kids on a special GAPS (no sugar/carbohydrates) and GFCF (Gluten-Free, Casein-Free) diet is another. And running a home-based therapy program ourselves is yet another significant investment of time and energy. So far, these extreme changes have reaped excellent results in our twins, in terms of better interactive attention span, verbal communication, sleep, and overall health.
We have applied the same principles to our online business. We knew that if we wish to reap extreme results long-term, we will need to make extreme changes to how we run it. First, we had to take ourselves out of our comfort zone. Since spending more time with the kids is one of the primary reasons why we started it in the first place, flying to Kuala Lumpur, Malaysia with our children for a Film Studio shoot is the first step. We seldom travel with our twins because the stress of the long wait to board the plane, the flight itself, and the airport shuttle to the hotel, is simply too much to handle, especially for our son Nathan, who has autism.
“Are we there yet? Are we there yet? Are we there yet, Papa?” Although Amor can deal with external stress better than Nathan, she craves for predictability. She feels uncomfortable when things don’t happen as she expects it, so we need to do some “pre-work” and prepare her on what will happen and how long it will take, so that she can better handle the unknown.
Second, we knew we had to create more Copy Content that will engage our customer avatar. For me, it is blogging and creating YouTube videos about my passion in sports (triathlon, multi-sports), while for my wife, it is FaceBook posting and blogging about our children’s journey and how it is possible to earn a full-time income during her spare time through online business.
And third, we need to be more consistent and persistent on the above first two. Although it may sound simple, this is in fact the most difficult change we had to make because I have a 9 to 5 job and evening calls at least once per week, while my wife takes care of Nathan full-time at home. Impossible? Not really. We have chosen an online business that has been mostly done-for-us. We don’t need to create our own product to sell. We don’t need to build a webpage to sell the product. We don’t need to sell to our family and relatives. And we don’t even need to call interested buyers to close the sale. All we need to do is drive traffic to the sales funnel, and it takes care of all the follow-up and back-end sales, where we get a generous 50 to 90% sales commission. We simply need to be more consistent and persistent in always taking ourselves out of our comfort zone by learning new marketing strategies, and creating Copy Content that our customer avatar will find benefit and value.
So how did our Malaysia trip go? Our kids did really well at the Film Studio! We were able to take several cool family photos and videos that we will use in our upcoming branding story and video channel, so defintely stay tuned for that! Our 7-year old son, Ian, was even able to ask Matt Lloyd, the Founder and CEO of MOBE (My Own Business Education), for his personal tips on how Ian can best sell his original comic books online! The best part of it all is that we would not have taken our whole family to Malaysia, if it were not for our online business. Now, my kids are able to see and experience new places first-hand. And they get to become famous celebrities behind a professional camera for a day. Watch the below YouTube video for the complete footage of our trip, and if you wish to learn more how you too can take advantage of a rare Done-for-You online business to create a passive full-time income in your spare time, click this LINK to learn more. Feel free to contact me at firstname.lastname@example.org if you have any questions. Stay awesome!